Recurring operations to attract new buyers

[moniyamkta06]

We are very happy with the tool. Currently we only use 10% of SPREAD but we want to use it fully in the long term. It allows us to animate our site, reward our buyers, acquire traffic via social networks and work well on customer knowledge.
‍Acquisition, customer knowledge, loyalty... the secrets of Gouiran Beauté's success!
Segmentation
Customer knowledge
Acquisition
Loyalty
Marketing automation
E-commerce
Hygiene and beauty

Constance
Published on
4/7/2019
•
4 min read
Gouiran Beauté strategy: acquisition, customer knowledge.
As you know, we had the pleasure of talking with our customers during our last Love Coach Academy . If we have already shared with you the strategies of Interactif , La Centrale du Sport and Café Royal , today it angola b2b leads is Gouiran Beauté's turn to share its secrets with us. This wholesaler of hairdressing and beauty products, ranked No. 1 in the Capital ranking by Internet users, targets both a B2B and B2C target. Whether it is acquiring new customers , learning to better target them to communicate with them or building a long-term relationship, the brand does everything to be more than just another e-commerce site.

‍


Gouiran Beauté wants to boost acquisitions on its e-commerce sites
Xaviera Despres, the brand's web manager, has set herself an acquisition objective . She wants to continue developing her customer base as a first step .

The brand runs its site every month through marketing operations (instant wins, competitions, etc.) to