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Ignoring Negative Keywords: Negative keyword overload might result in pointless clicks, squandering your ad budget. To improve your targeting, include them.
Poor Ad Copy: You may lower click-through rates by writing ads that are vague or bland. Make sure the content in your advertisements is striking, easy to understand, and has a clear call to action.
Not Tracking Conversions: You won't be able to determine which advertisements are generating results if you don't monitor user activities after clicking. Conversion tracking should be set up to gauge efficacy.
Neglecting Landing Page Optimization: Conversions may be lost by a landing page that loads slowly or isn't relevant. Make sure your landing page is user-friendly and complements the advertisement.
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