Social media changes fast and often. That’s why we all need a few reliable resources that clue us into best practices, new features, and recommended strategies for social media and marketing.
By New Year’s, your inbox is probably overflowing japan telegram with newsletters, your podcast queue is out of control, and your social feeds are clogged with people promising to be your #1 source for all things marketing.
It’s time for a media reckoning to start the new year with a dependable shortlist of your favorite resources. Pick a few core resources to check daily, weekly, or monthly.
Start by unsubscribing, unfollowing, or deleting any:
Ineffective, annoying, or stressful accounts and personalities
Podcasts you rarely or never listen to
Old PDF downloads
Then, hone in on the resources you check over and over. These should be quite familiar: the newsletters you always read, the podcast alerts you want, and the posts you always read. Automate these into your daily to-do list with AI tools like Mailbrew.
If you’re unhappy with your current media diet, consider the opposite: introduce new content into the mix. You’ll find hand-picked resources in our lists of the best social media marketing podcasts and best marketing newsletters round-ups.
6. Deep clean your storage
If a single campaign leaves your desktop tangled with old graphics, forgotten content ideas, and duplicate files, what has 12 months done to your storage?
Use a slow, late-December workday to organize your storage. Delete content you no longer need, clearly label important files, and move reusable files to appropriate devices, drives, and folders for easy future access.
