How the LinkedIn vi italy whatsapp number deo feed works
How to upload video to the feed
LinkedIn video specs
Best practices for getting views on the LinkedIn video feed
Let’s get started!
Types of LinkedIn Video
Live video: Users can “go live” on the platform, but you do need a broadcasting tool to do so. Only eligible users can use live features.
Organic video: You can upload video clips or record a video with your mobile phone right in the app. Once you do, you can post them on your feed.
Video ads: Videos can be crucial parts of ad campaigns, which businesses pay to promote across LinkedIn.
Why use LinkedIn video?
If you’re using LinkedIn as part of your marketing mix, you’ll want to consider video as part of your strategy simply because video content gets more views and engagement.
LinkedIn’s own data shows that videos get 5x more engagement than standard posts, with live videos receiving 24x the standard engagement rate. Increased engagement leads to increased reach, helping you acquire new subscribers and build brand awareness.
With the launch of the LinkedIn video feed, you can expect video to become an even more critical factor in growing your LinkedIn audience. More on that next.
What is LinkedIn’s immersive video feed?
It was only a matter of time until LinkedIn launched a video feed. Remember when TikTok got popular in 2020, and then Instagram launched Reels, and then YouTube launched Shorts?
Well, the saga continues: LinkedIn now has its own version of a mobile-focused, scrollable, full-screen vertical video feed. These videos don’t have a cool name like TikToks, Reels, or Shorts, but it seems like LinkedIn is referring to this new experience as an “immersive video feed.” That’s not a reference to AR/VR, but to the full-screen nature of the feed.
