Understand consumers’ preferred channels and touch points, and understand their purchasing decision-making patterns. This may occur during the purchase phase, during the hesitant period before purchasing, or during the investigation and evaluation process of the purchase.
Marketers must also clarify the following issues:
How to achieve the right amount of interaction with the right delivery list of benin whatsapp phone numbers frequency to stimulate consumers to take action on the brand?
How to avoid "over-marketing", which means wasting costs or reducing consumer preference?
Which devices are best for increasing visibility in the upper marketing funnel? Which ones are best used to drive consumers to take direct action?
Artificial intelligence (AI) technology can provide insights into the number of users, the screens on which users view your organization's ads, and cross-screen conversion paths. These insights help understand the role each screen plays in the customer journey, not just the last screen used to click on an ad.
