Open API, free to use for any automation
No restrictions on the kind of content or volume of messages
Verdict:
WhatsApp is more compliant and trustworthy for regulated industries. Telegram gives more freedom but with less control over abuse and spam.
WhatsApp:
Requires approved business account and API provider (paid)
Message templates and list of south africa whatsapp phone numbers conversations are charged per session (variable by country)
Higher cost, but also higher trust and ROI in many cases
Telegram:
Free to use including bots and broadcasting
No limits on number of users or messages
Ideal for budget-conscious marketers or startups
Verdict:
Telegram offers cost-effective scalability, while WhatsApp justifies its cost with higher-quality leads and better customer relationships.
. Use Cases: When to Use WhatsApp or Telegram?
Use WhatsApp if:
Your audience is in India, Brazil, Africa, or mainstream international markets
You want personalized one-on-one interactions
You plan to run Meta ads or Instagram lead campaigns
You need compliance, encryption, and privacy
Use Telegram if:
You’re targeting tech-savvy or niche communities
You want to create engaging communities or broadcast content
You need custom bots and self-serve automation
You want to scale fast without API costs or approvals.