Multiple Devices: Link up to five devices to the app

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Broadcast Lists: Send bulk messages to up to 256 contacts at a time. However, recipients must have your number saved in their address book to receive these broadcasts.
Message Statistics: Track basic metrics like the number of messages sent, delivered, and read.
Click-to-WhatsApp Ads: Integrate with Facebook and Instagram ads to drive traffic to your WhatsApp chat.


WhatsApp Payments: Available in select countries (India, Brazil, Singapore as of late 2023) to receive payments directly within the app.
App Coexistence: Recently, WhatsApp introduced a "coexistence model" allowing businesses to use the Business App while leveraging some advanced API features without losing their app data or requiring a new number.


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Meta Verified: Option to get a list of lithuania whatsapp phone numbers verified badge for increased credibility (requires a Meta Verified subscription).
Limitations:

Single-user Focus: Primarily designed for one user, although up to five linked devices can access it. This offers limited team collaboration.
Limited Automation: Basic auto-responders (greeting and away messages) but no advanced chatbot capabilities within the app itself.
Limited Integrations: Does not natively integrate with CRM or other business systems.
Broadcast Limitations: Limited to 256 contacts, and recipients need to have your number saved.
No Green Tick Verification: Cannot obtain the official green tick verification badge.
WhatsApp Business API (now known as WhatsApp Business Platform)

Ideal for: Medium to large businesses with a significant customer base requiring advanced features, automation, and integrations.

Interface: Not a standalone app. It's a set of APIs (Application Programming Interfaces) that businesses integrate with their existing CRM systems, customer support platforms, or through Business Solution Providers.