Lowering the threshold for landmark art creation

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3. Reduce the cost of landmark decoration and maintenance:

Compared with physical flash events, AR virtual experience can greatly reduce the decoration and protection costs of landmark buildings. It only requires online remote development and maintenance to hold creative activities that are constantly iterating and updating. At the same time, the audience can use AR graffiti, group photos, etc. to leave their own image in the landmark without causing any damage to the building itself.

Snap collaborated with British Vogue to curate an colombia phone number lead AR interactive exhibition called "Redefining the Body" at the Cannes International Film Festival. During the exhibition, designers used Snap Landmarker technology to digitally package the exterior of the Lamar Mason Art Center, turning the building facade into a custom landmark for major brands, bringing more fun to the fashion exhibition at a very low cost.


City landmarks are not only carriers of historical memory, but also carriers of cultural heritage. AR, VR and other digital technologies combined with landmarks provide artists with a broader space for cultural creation and lower the threshold for creation.