The great journey of TAG Heuer and F1 : from pioneering in 1969 to working together towards a new milestone in 2025
In the world of racing, TAG Heuer definitely has an achievements, especially in the field of Formula 1 (F1) Formula One racing. As the LVMH Group announced that it will establish a 10-year global partnership with F1 from 2025, and TAG Heuer will once again become the official timing partner of F1 racing from 2025, the beginning of this new cooperation not only marks the brand Another milestone in its deep connection with motorsport and a sign of more exciting innovations and challenges in the future.
The story of TAG Heuer and F1 can be traced back to 1969, when the nepal whatsapp number data 5 million brand logo first appeared on the racing suit of legendary Swiss driver Jo Siffert, ushering in a chapter of cooperation between the brand and motorsports. In 1971, Heuer became a partner of Scuderia Ferrari and the Ferrari team, and developed the "Centigraph" electronic timer for them, which can accurately time multiple racing cars up to 1/1000th of a second. This cooperation not only established the brand's reputation in the racing world. status also demonstrates TAG Heuer’s leadership in timing technology.
In 1985, Heuer and TAG (Techniques d'Avant-Garde) merged to form TAG Heuer began to become a sponsor of the McLaren team. As the team's chronograph partner, it was actively committed to developing more advanced timing technology. Then from 1992 to 2003, TAG Heuer served as the official timekeeper of F1 racing for 12 years. As a result, the Formula 1 series of watches that combined practicality and bold design on the wrists of top drivers became famous and became a brand and A classic symbol of the union of racing culture.
TAG Heuer Formula 1 x Oracle Red Bull Racing Limited Edition Chronograph Watch_Reference No. CAZ101AZ.FT8090_Suggested Price NT$87,500_
In preparation for the official F1 timing cooperation that will be officially launched next season, TAG Heuer returns with the Formula 1 series to warm up for this great year of F1.
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