Entertainment and the world of showbusiness have been greatly affected during this last year. Thanks to our friend and the changes in everyone's routine, Twitch has experienced a boom in quarantine and has established itself as the entertainment platform par excellence in the post-pandemic.
This online portal, dedicated primarily to live broadcasts, has become one of the nerve centers of the entire Internet, with a user traffic of more than 15 million daily. Twitch has begun to compete in number of viewers, share and audience ratings against the major networks.
We tell you everything you need to know about india telegram data Twitch, how it has become a top platform, how it works and its applications for the world of digital marketing.
In 2007, Justin Kan and Emmet Shear created a platform to broadcast their daily lives from the point of view of the content creator. Justin claimed to broadcast live 24 hours a day, 7 days a week. This format made him famous, and not because Justin's life was like a reality show, since it was basically him working on a computer or doing housework, a job that Justin defined as lifecasting.
In 2011, the project took off and diversified the content visible on the platform by opening sections for sports, music, news and video games. The latter was the most successful, focusing on a market that was just beginning to grow. Under the name Twitch.tv, an online portal was created through which electronic sports competitions, also known as e-sports, could be broadcast.
And just 3 years later, Twitch had gone viral enough that Amazon valued it at $970,482,567 when it acquired it. And of course, by mid-2013, Twitch's numbers were already setting off all the alarms: with more than 43 million users per month and an average viewing time of one and a half hours per day, it became the fourth largest source of total internet traffic in the US (1.8% at the highest peaks), just behind Apple, Netflix and Google.