The benefits of using SMS for all sectors of activity are no longer in doubt. With an opening rate close to 95%, it makes it one of the most relevant communication channels. We know that 40% of people are interested in receiving commercial SMS (discounts, benefits, etc.) and that phones are checked approximately 221 times per day. So, how do you set up SMS campaigns for your reservations? The use of SMS marketing for hotels is a means of communication that is inexpensive, fast and offers measurable results. Hotel communication can be done through traditional communication such as social networks or word of mouth, but professional SMS campaigns add added value to the communication strategy.
Send SMS for customer bookings SMS Reservations : Send your offers by SMS with a direct link to book a hotel room. You can easily measure the impact of your campaign. Reminder on the day : when customers have booked, you can use professional SMS to remind them of the reservation they have made. Reminder of arrival times : a few days before the first day of booking, you can send an SMS to remind your customers of the arrival times. They will be able to optimize their journey and this will allow them to avoid arriving at unexpected times.
Optimizing customer relations and loyalty Activities offered : Are you offering a new activity? Set up an SMS campaign to inform your customers of this new feature. This will allow you to increase the visibility of your hotel czech republic phone number data and communicate your added value. Event announcement : An open house at the beginning of the season is a great opportunity to send an SMS campaign to your customers. You can also rent a contact base to reach new prospects. Sending a link to rate the hotel : before booking, most tourists check the hotels and restaurants in which they wish to book, in order to ensure the quality of the services. These opinions count a lot for the selection of hotels.
In order to have feedback on the stay spent in your hotel, you can send a link to your website or to the Google page of your hotel so that your customers can rate your services (reception, services, room, etc.). You can also offer them to leave a comment to detail their stay. Send a promotional code : Some guests are loyal and come to your hotel several times a year? Offer them a promotional code to use during the year. This attention will improve your customer relationship, and they will be even more loyal. It can also improve your word-of-mouth reputation. Expand your customer file using SMS Collect the number when booking : in order to enrich your customer file, don't forget to ask for the phone number of your customers, but also of people who are interested in your hotel.
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