Our tips for getting the most out of video at neoptimal, we are lucky to have mathis, a video expert. But we thought we could share with you some of his wise advice, to help you optimize your efforts. tips to improve the visibility of your videos on social networks? Social networks have become essential for the business development of many btob companies. Broadcasting your videos on these platforms therefore seems like an obvious step.
But this requires some adaptations french polynesia email list 150000 contact leads to maximize their reach: prefer native videos unlike youtube videos shared on social networks, a native video uses the preferred format of the platform concerned, and thus naturally integrates into the content of the site. In addition, this type of video is favored by the platforms. Thus, facebook native videos generate x more engagement than a classic video quintly, . Favor short formats scrolling the action of scrolling down a page is particularly powerful on social networks.
To capture and maintain the attention of your target, it is better if your video does not last for hours! -second videos are shared more often than -second to -minute videos. To attract and retain the attention of internet users, while having the space to express yourself, it is recommended to post content of one to two minutes maximum . Optimize the first few seconds on facebook and linkedin, videos start automatically when they appear on a user's news feed.