Neoptimal thus organizes webinars for managers of btob smes & etis who want to accelerate their business development. The off-stage video off-stage video presents the behind-the-scenes of your brand and humanizes your company by presenting your daily life and the faces of those who bring the brand to life. Social networks and especially instagram with its stories are ideal platforms to promote this type of content. This allows you to create a special connection with your target , and thus build and consolidate a real community .
Example of a video french guiana email list 100000 contact leads published on neoptimal's instagram account generally, video is the ideal way to create affect because it captures these moments of reality better than any other means of communication. The content, but also the format and means of diffusion depend on the target you are aiming for and the objectives you want to achieve. To gain in efficiency, you must absolutely adapt the content and the form of your videos: a video presentation of a product or service may be published on a download page an event teaser can be included in an invitation email off-scene videos or blooper reels are particularly suited to social media what video length should I aim for? You may have noticed that we haven’t talked much about duration , because the answer to the question how long should a video be to be most effective? is: it depends.
Indeed, short content is often recommended, but according to google research , nearly half of bb buyers who watch videos during their purchasing process consume videos longer than minutes . In any case, whatever the objectives and formats chosen, the most important thing is to constantly seek to create added value . If a video, however beautiful it may be, does not bring anything to your prospects, it will not present any added value for you either.