To become a consultative salesperson, you need to know how to balance leading the conversation with getting the essential information you need to know if you can solve their situation.
In addition, it is vital to learn how to ask your questions at the right time (and also to find the right solutions).
We recommend that you prepare a list of generic questions to help you start the conversation. Some examples would be:
What do you think is your biggest challenge right now?
What do you think it would take to turn the situation around?
If you believed that the solution was in front of you, would you make the decision quickly?
These are questions that, when answered, lead to more questions and, therefore, to the momentum of the conversation. Make sure that your questions show a genuine interest in solving their problems and not just a learned script.
Step 4 - Create a custom solution :
Building a custom solution is the final step to becoming a gmail email list truly consultative seller.
A tailored solution means customizing it from start to finish to the exact particularities and needs of that prospect .
There is no point in listening and understanding carefully if you later offer a standard solution.
With the [auto] Custom Configuration Module for B2B eCommerce from inaCátalog this is solved, your prospect brings out the artist within him and creates a unique and 100% personalized product.
Conclusions on B2B consultative selling
B2B consultative selling can be challenging if you don't have the right mindset and skills. Remember, it's all about solving the complex needs of each of your prospects.
Professionals or companies do not waste time with stand-up comedians who talk and do not listen, who read and do not understand, who look and do not analyse, who propose and do not solve. In short, who try to get people to buy from them without having listened, understood, analysed or solved anything.
Although you are the one who leads the conversation through active listening, the focus is on both of you.
You both rely on a common solution based on dialogue. You build trust because you are an expert and you create a tailor-made solution that allows you to move forward.
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