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A CRM strategy is a business plan that aims to increase revenue and profits (by improving customer acquisition and retention), reduce costs, and improve customer relationships.

When we talk about CRM we are referring, at the same time, to two distinct concepts that, at the same time, are closely ...

We know how important it is to be found on the first pages of the main search engines. Well, producing quality and coherent content also improves your SEO positioning on Google, allowing you to obtain excellent online visibility and be found by your potential customers.

If you are interested in ...

Loyalty phase
The last stage of the inbound marketing funnel is retention, where the goal is to keep customers loyal to the company and create a long-term relationship . At this stage, it is important to provide excellent service, answer their questions, and provide high-quality content.

Some ...

Among the most popular CMS for creating websites with these requirements we certainly find WordPress and HubSpot, the latter born in 2013, has already conquered a large slice of the market together with its CRM.

The Content Hub, containing the HubSpot CMS, is an all-in-one tool that allows you to ...

Marketing Hub
Sales Hub
Commerce Hub
CMS Hub (now Content Hub)
Service Hub
Operation Hub
The cost of the solution is proportional to the size of the company and depends on the number of users who need access to the platform, as well as the number of contacts stored in the CRM.

This means that ...

A CRM software allows you to store information about your customers, structure it, and organize the management of interactions with them.

The main goal of a CRM system is simple: improve customer relationships to provide them with the best possible customer experience by keeping track of everything ...

However, before proceeding with the actual registration of the trademark, we advise customers to rely on professionals to carry out further, more in-depth analyses, such as prior art checks, both of identity and similarity, to avoid that the chosen naming may be similar to others already existing on ...

HubSpot also offers a powerful SEO Recommendations system , which analyzes the website and suggests changes to improve the on-page and off-page structure. This includes recommendations on the correct management of H1 and H2 tags, page loading speed and image optimization. The goal is to ensure that ...